About Us

Our Story: Beyond the Routine.

Sleepy Head didn’t start in a laboratory; it started on a vanity.

Our founder, Esther Ng (aka Esty James) realized that our most frequent daily rituals were often the most uninspired. We were using tools that felt clinical, loud, and disconnected from our body’s natural rhythms. We were "brushing" as a chore, rather than "polishing" as a ritual.

Recognizing a gap in daily care that felt both effortless and beautiful, Esther sought to create tools that do more than just function—they signal. While the LUNA 3D+ Sonic Toothbrush is powered by award-winning orbital technology and dental expertise, Sleepy Head is the brand built around the community of people who want to master their daily rhythm.

The Philosophy: The Silent Architect.

We believe that your environment dictates your energy. At Sleepy Head, we create "Eternal Objects" — kinetic sculptures designed to last, crafted to be seen, and engineered to align with your circadian rhythm.

We don't believe in more "noise" or more cables. We believe in the power of the unplugged ritual. By removing the clinical friction of traditional self-care, we make intentional living the most beautiful part of your day.

The Innovation: Orbit, Don’t Scrub.

We are the curators of Circadian Wellness & Design Objects. Our flagship innovation, the LUNA 3D+ replaces harsh, linear scrubbing with a patented 3D+ orbital motion.

Our Mission: Master Your Rhythm.

Our mission is to empower you to design your own calm. Whether you are prepping for a high-performance day or winding down for a restorative night, Sleepy Head is your signal to pause, align, and orbit.

Welcome to the care collective.

Welcome to Sleepy Head.

Follow the culture in motion: @sleepyheadplanet 🪐

Frequently asked questions

Sleepy Head is a daily-care brand built to transform everyday routines into intentional rituals. We believe true wellness comes from small, consistent habits — and our mission is to make daily care effortless, elevated, and enjoyable.

LUNA is our first innovation: a 5-in-1 Sonic Polish Toothbrush designed to brush, brighten, polish enamel, and scrape the tongue with sonic vibration.

It turns oral care into a daily ritual you look forward to — not a chore.

Unlike traditional brushes that rely on pressure and friction, LUNA uses 39,000 3D+ sonic micro-vibrations to clean and polish gently.

It is engineered to deliver a polished-teeth feeling, protect enamel and gums, and enhance breath freshness — without harsh scrubbing.

The Bumper brush head is patented, fully innovated and manufactured in Malaysia, featuring:

German tufting technology
Premium Japan bristles
Constructed from recyclable, BPA-free, premium medical-grade rubber imported from Germany

This cushioned design protects enamel and gums from hard-plastic impact while delivering a deep, effective clean.

Yes. LUNA’s soft Bumper brush head cushions every stroke, making it ideal for users with sensitivity while still providing a thorough clean.

Yes. LUNA is suitable for all ages, recommended for ages 7 and above due to its universal brush head size. Younger users may brush with supervision.

Absolutely. LUNA is safe for braces, veneers, implants, crowns, and bridges.

The soft bumper head protects delicate dental work while the sonic motion cleans effectively around it.

LUNA does not bleach.

Instead, it polishes enamel and lifts daily stains, helping restore natural brightness and smoothness with consistent use.

LUNA runs on one standard AA battery and lasts for months under normal use.

There are no charging docks, no cables, and no charging interruptions.

Yes — IPX7 waterproof. Safe around water, humidity, and accidental drops.

Yes. LUNA is built fall-proof and designed for real daily use, travel, and bathroom environments.

Replace the bumper head every 8–12 weeks for optimal hygiene and performance.

Yes. LUNA uses replaceable low-material bumper heads with long-life build. So instead of throwing away a full plastic handle every few months, you're just swapping a small, recyclable component.

We believe sustainability begins with better design and better habits.

Yes — every LUNA comes with a 2-year manufacturing warranty.

Directly at sleepyheadplanet.com.

More regions and select retail partners are coming soon.

Start the ritual and follow us at @sleepyheadplanet.

Daily care is the future. Rituals don’t lie.